(adplayers, Info) Luni, 1 octombrie, Internetics si-a premiat castigatorii editiei 2012 a festivalului de comunicare digitala. Pe scena au urcat urmatoarele inscrieri:

SITE-URI, MICROSITE-URI SI BLOGURI DE PROMOVARE

Sectiunea: FMCG – Mancare    

Nume lucrare:   Romanii sunt destepti

Autor:   MRM Worldwide & McCann Romania

Client:  Kandia Dulce

Brand:   ROM

 

Sectiune: FMCG – Bautura

Nume lucrare:   Cupa virtuala Timisoreana        

Autor:   GreenPixel      

Client:   Ursus Breweries

Brand:   Timisoreana

 

Sectiune: FMCG- Non-Food

Nume lucrare:  Put Your Love on the Map

Autor:   Draftfcb

Client:  Beierdsdorf

Brand:   Nivea

 

Sectiune: Telecomunicatii

Nume lucrare:  Manager SRL

Autor:   MRM Worldwide

Client:   Vodafone

Brand:   Vodafone Business

 

Sectiune: Retail

Nume lucrare: Summer Days

Autor: GreenPixel

Client: Fashion Days Romania

Brand: Fashion Days

 

Sectiune: Arta, cultura, media si divertisment

Nume lucrare:   Antipa Museum

Autor:   The Geeks

Client:   Grigore Antipa Natural History Museum

Brand:   Grigore Antipa Natural History Museum

 

Sectiune: Actiuni de caritate, politica si servicii publice

Nume lucrare:   History of Communism in Romania

Autor:   Senior Interactive

Client:   Fundatia SOROS, IICCMER

Brand:   Istoria Comunismului

 

BRONZ

Nume lucrare:   Manager SRL

Autor:   MRM Worldwide

Client:   Vodafone

Brand:   Vodafone Business

 

ARGINT

Nume lucrare:   Romanii sunt destepti

Autor:    MRM Worldwide & McCann Romania

Client:   Kandia Dulce

Brand:    ROM

 

AUR

Nume lucrare:   Antipa Museum

Autor:   The Geeks

Client:   Grigore Antipa Natural History Museum

Brand:   Grigore Antipa Natural History Museu

 

ONLINE MEDIA AND TOOLS

Viral Video

Nume lucrare: Insane! How rockers paint in Regie with their hair!

Autor:   Propaganda

Client:  Duraziv

Brand:   Duraziv Odorless Paint

 

Viral Non Video

Nume lucrare:    Romanii sunt destepti

Autor:   MRM Worldwide & McCann Romania

Client:  Kandia Dulce

Brand:  ROM

 

Advertising Games:

Nume lucrare:  Manager SRL

Autor:   MRM Worldwide

Client:  Vodafone

Brand:  Vodafone Business

 

Rich Media

Nume lucrare:   Mustalicious

Autor:   Webstyler

Client:   Baumax

Brand:   Baumax

 

E-mail marketing for B2B, B2C,CRM

Fara castigator

 

E-mail marketing for brand campaigns

Nume lucrare:  Outlander Adventure

Autor:    Webstyler

Client:    Mitsubishi Romania

Brand:    Mitsubishi Outlander

 

Social Media Campaigns

Nume lucrare:  Romanii sunt destepti

Autor:    MRM Worldwide & McCann Romania

Client:    Kandia Dulce

Brand:    ROM

 

Best Community

Nume lucrare:   Doncafé Facebook Page

Autor:   The Geeks

Client:   Strauss Romania

Brand:   Doncafé

 

Online campaigns involving blogs

Nume lucrare:  Summer Days

Autor:   GreenPixel

Client:   Fashion Days Romania

Brand:   Fashion Days

 

Digital Branded Content

Fara castigator

 

Mobile Campaigns

Nume lucrare:   Orange Graffiti Explorer

Autor:   Hyperactive

Client:  Orange Romania

Brand:  Orange

 

Mobile Apps

Nume lucrare:    Orange Explorer App

Autor:    Hyperactive

Client:   Orange Romania

Brand:   Orange

 

CAMPANII INTERACTIVE

Componenta Digitala a unei campanii integrate

Sectiunea: FMCG- Mancare

Nume lucrare:    Win a house on the hill, in Ardeal!

Autor:    Senior Interactive

Client:    Napolact

Brand:    Napolact

 

Sectiunea: FMCG- Bautura

Nume lucrare:   Cupa Virtuala Timisoreana

Autor:    GreenPixel

Client:    Ursus Breweries

Brand:    Timisoreana

 

Sectiunea: Arta, cultura, media si divertisment

Nume lucrare:   URSUS Evolution

Autor:   Kubis Interactive & Publicis

Client:   Ursus Breweries

Brand:   Ursus

 

BRONZ

Nume lucrare:   URSUS Evolution

Autor:   Kubis Interactive & Publicis

Client:   Ursus Breweries

Brand:   Ursus

 

ARGINT

Nume lucrare:    Win a house on the hill, in Ardeal!

Autor:    Senior Interactive

Client:    Napolact

Brand:    Napolact

 

AUR

Nume lucrare:   Cupa Virtuala Timisoreana

Autor:    GreenPixel

Client:    Ursus Breweries

Brand:    Timisoreana
 

CAMPANII INTERACTIVE

Digitally led campaign

 

Sectiunea: FMCG- Mancare

Nume lucrare:  Romanii sunt destepti

Autor:    MRM Worldwide

Client:   Kandia Dulce 

Brand:   ROM

 

Sectiunea: FMCG- Bautura

Fara castigator

 

Sectiunea: FMCG- Non-food

Fara castigator

 

Sectiunea: Telecomunicatii

Nume lucrare:  Manager SRL

Autor:   MRM Worldwide

Client:   Vodafone

Brand:    Vodafone Business

 

Sectiunea: Bunuri Durabile

Nume lucrare:  Relaunch of the Pegas bikes

Autor:    Publicis

Client:   Atelierele Pegas

Brand:   Pegas

 

Sectiunea: Arta, cultura, media si divertisment

Nume lucrare:   Vezi dincolo de limite

Autor:    Webstyler

Client:   Romtelecom

Brand:   Dolce Sport

 

BRONZ

Nume lucrare:   Vezi dincolo de limite

Autor:    Webstyler

Client:   Romtelecom

Brand:   Dolce Sport

 

ARGINT

Nume lucrare:  Relaunch of the Pegas bikes

Autor:    Publicis

Client:   Atelierele Pegas

Brand:   Pegas

 

AUR

Nume lucrare:  Romanii sunt destepti

Autor:    MRM Worldwide

Client:   Kandia Dulce 

Brand:   ROM

 

Agentia anului: MRM Worldwide

 

Premii speciale:

Premiul pentru Web Design

Nume lucrare: Manager SRL

Autor: MRM Worldwide

Client: Vodafone

Brand: Vodafone Business

 

Online Innovation

Nume campanie:  Romanii sunt destepti

Autor:   MRM Worldwide & McCann Romania

Client:  Kandia Dulce

Brand:  ROM

 

Newcommer: Draftfcb

Webvertiserul anului: Procter & Gamble Romania

Most Creative Client of the Year: URSUS Breweries

Premiul pentru cel mai mare sustinator al aplicatiilor mobile si TV: Samsung

Human Experience Design: NEAM Saturat

 

*Nu au avut inscrieri / castigatori urmatoarele sectiuni:

Site-uri, Microsite-uri si Bloguri de promovare / Bunuri durabile

Componenta digitala a unei campanii integrate / FMCG –Non food, Telecomunicatii, Bunuri durabile, Sanatate, Actiuni de caritate, politica si servicii publice, Altele

Campanie interactiva - digitally led campaign / Retail, Servicii financiare si real estate, Sanatate

Actiuni de caritate, politica si servicii publice


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