( adplayers, Iulian Toma ) McCann Erickson a mai ridicat o data „Romanii sunt Destepti” pe cea mai inalta treapta a podiumului unui festival de publicitate. Grand Prix, Campanii Integrate, Cresta Awards 2012.

Dupa numeroase distinctii obtinute la mai multe competitii internationale, agentia a urcat campania Rom pe prima treapta a podiumului Cresta, obtinand un Grand Prix, la sectiunea Integrated Campaigns, alaturi de o galerie selecta formata din BETC Paris (TV, CRAFTS), Arnold Worldwide Boston (Press), Service Plan Munchen (Design, Direct Marketing).

Castigatorii trofeelor Grand Prix la Cresta Awards 2012 :

Echipa agentiei McCann Erickson, care a ridicat Romania pe podium:

ROMANIA

(Integrated Campaigns) - INTEGRATED CAMPAIGNS

ROM "Romanians are Smart"

Entrant: BV McCann Erickson, Bucharest

Agency: McCann Erickson

Creative Director(s): Adrian Botan, Dinu Panescu, Catalin Dobre

Copywriter(s): Sebastian Olar

Art Director(s): Arpad Rezi

Agency Producer(s): Alexandru Platon, Adrian Radu