CASTIGATORII EFFIE AWARDS ROMANIA 2009
(AdPlayers.ro, Iulian Toma)
450 de oameni au fost prezenti joi seara (28 mai) la gala festivalului de eficienta, organizata la Fratelli Studios, in Bucuresti.
Castigatorii Effie Awards Romania 2009 sunt urmatorii:
FOOD PRODUCTS I
Gold Effie
Campaign Title: Matache Macelaru'
Brand: Matache Macelaru'
Submitted by: Next Advertising & CAP
Silver Effie
Campaign Title: Long-forgotten tastes
Brand: Napolact
Submitted by: Propaganda
Silver Effie
Campaign Title: Sibiu Country
Brand: Pate Sibiu
Submitted by: Graffiti BBDO
Bronze Effie
Campaign Title: Milk Goodies
Brand: Fulga
Submitted by: Publicis
FOOD PRODUCTS II
Silver Effie
Campaign Title: Urban Areena
Brand: Snickers
Submitted by: Graffiti BBDO
NON FOOD PRODUCTS
Silver Effie
Campaign Title: Spring Mood
Brand: Bonux 2in1 Natura
Submitted by: Leo Burnett & Target
Bronze Effie
Campaign Title: We Do It 5 Times Less Than English Women
Brand: Rexona
Submitted by: Lowe & Partners
ALCOHOLIC BEVERAGES
Gold Effie
Campaign Title: A Drop of Style in your Life
Brand: Cava D'Oro
Submitted by: Papaya Advertising
Silver Effie
Campaign Title: A "Jolly Good Time" Wine
Brand: Babanu
Submitted by: Next Advertising & CAP
Bronze Effie
Campaign Title: Beer evolution
Brand: Timisoreana
Submitted by: GMP Advertising
NON-ALCOHOLIC BEVERAGES
Bronze Effie
Campaign Title: Campus – new variants launch
Brand: Jacobs 3in1
Submitted by: Scala JWT
DURABLES
Silver Effie
Campaign Title: Play
Brand: Dacia Sandero
Submitted by: Graffiti BBDO
RETAIL
No winner
FINANCIAL SERVICES
Gold Effie
Campaign Title: Bring your salary to ING
Brand: ING CARD CONTROL
Submitted by: CAP
Gold Effie
Campaign Title: Rocky
Brand: CEC Bank
Submitted by: Papaya Advertising
Silver Effie
Campaign Title: An upset fellow
Brand: Banca Transilvania
Submitted by: Next Advertising
CORPORATE REPUTATION, IMAGE & IDENTITY
Gold Effie
Campaign Title: Common Sense and Responsbility
Brand: Petrom
Submitted by: Leo Burnett & Target
PROMOTIONS FMCG FOOD
Gold Effie
Campaign Title: Inspire Through Your Gesture
Brand: Tchibo Exclusive
Submitted by: Propaganda
PROMOTIONS: FMCG NON-FOOD
Silver Effie
Campaign Title: Dero Zodiac
Brand: Dero Surf
Submitted by: Unilever
Bronze Effie
Campaign Title: Chance to life
Brand: Procter&Gamble - Multibrand Campaign
Submitted by: Leo Burnett & Target
PROMOTIONS NON-FMCG SERVICES
Gold Effie
Campaign Title: The Suitcase
Brand: VODAFONE
Submitted by: Proximity
Silver Effie
Campaign Title: “Rain” Promotion
Brand: Romtelecom ClickNet
Submitted by: Grey Romania
Bronze Effie
Campaign Title: The journey
Brand: Rompetrol
Submitted by: Odyssey Communication
PHARMACEUTICALS
Gold Effie
Campaign Title: No More Pretexts
Brand: CANESTEN GYN
Submitted by: Lowe & Partners
OTHERS
Gold Effie
Campaign Title: How about Teflon
Brand: Savana Teflon
Submitted by: Papaya Advertising
DAVID VS. GOLIATH
Gold Effie
Campaign Title: A Drop of Style in your Life
Brand: Cava D'Oro
Submitted by: Papaya Advertising
RENAISSANCE
Bronze Effie
Campaign Title: Rocky
Brand: CEC Bank
Submitted by: Papaya Advertising
NEW PRODUCT OR SERVICE INTRODUCTION
Gold Effie
Campaign Title: Doncafe Mixes Launch
Brand: Doncafe Mixes
Submitted by: Leo Burnett & Target
Silver Effie
Campaign Title: Redd’s Launch Campaign
Brand: Redd's
Submitted by: Brands & Bears
GRAND EFFIE
Campaign Title: A Drop of Style in your Life
Brand: Cava D'Oro
Submitted by: Papaya Advertising
