Nadia este pe lista castigatorilor Cannes Lions 2005 - sectiunea Film
Marti, 28 Iunie 2005

( AdPlayers.ro ) Editia din acest an a festivalului de publicitate de la Cannes s-a incheiat duminica seara. Publicitatea romaneasca a luat doua nominalizari prin McCann Erickson la sectiunea Film Lions, categoria Corporate Image, cu lucrarea Votul Cafea, realizata n colaborare cu Agentia pentru Strategii Guvernamentale si agentia Leo Burnett la sectiunea Media Lions pentru o lucrare de media neconventionala intitulata Prigat "Extra Energy" .

Pe lista castigatorilor am remarcat-o cu placere pe Nadia (Comaneci). Dupa cum se poate vedea si cu ochiul liber, celebra gimnasta mai face si astazi branding de tara pentru Romania chiar daca lucrarea premiata la sectiunea Film pentru Adidas International apartine agentiei 180 Amsterdam. (Olanda)

AdPlayers va prezinta lista castigatorilor la sectiunea Film Lions de la Cannes Lions 2005, pe fiecare categorie, dupa titlu, advertiser, produs, agentie si tara de provenienta.

Mai multe despre nominalizari si castigatori puteti gasi pe canneslions.com, site-ul festivalului de publicitate.

( Iulian Toma, Camelia Pacurar)

Lista castigatorilor la sectiunea Film Lions din cadrul festivalului de publicitate de la Cannes 2005:

(in ordinea Titlu, Advertiser, Produs, Agentie, Tara)

Grand Prix Film Lions 2005

11 Masini (Cars)

Grrr, Honda, Honda Diesel, Wieden+Kennedy, Marea Britanie

Gold Lion

02 Dulciuri (Sweet Foods)

People of Pain, Altoids, Altonids Sours, Leo Burnett, SUA

Mastering The Mother Tongue, Altoids, Altonids Sours, Leo Burnett, SUA

Fable Of The Fruit Bat, Altoids, Altonids Sours, Leo Burnett, SUA

07 Cosmetice si Produse Frumusete (Cosmetics & Beauty)

Stunt City, Unilever, Rexona, Lowe London, Marea Britanie

08 Articole Toaleta, Curatenie, Produse OTC (Toiletries & OTC Pharmacy)

Jinxed, Klabin Kimberley, Kleenex Tissues, JWT, Brazilia

Golf, Pfizer Canada, Viagra Erectile Dysfunction Drug, Taxi Canada, Canada

Office, Pfizer Canada, Viagra Erectile Dysfunction Drug, Taxi Canada, Canada

Coach, Pfizer Canada, Viagra Erectile Dysfunction Drug, Taxi Canada, Canada

11 Masini (Cars)

Sounds Of Summer, Mercedes-Benz, Mercedes Convertibles, Springer & Jacoby Werbung, Germania

Counterfeit, Mini, Mini Cooper, Crispin Porter + Bogusky, SUA

12 Alte Autovehicule, Servicii si Produse Auto ( Other Vehicles, Auto Products & Services )

King Kong, Ford Sales & Service , Ford Ranger Opencab, JWT Bangkok  Thailand , Tailanda

13 Electronice si Audio-Video (Home Electronics & Audio-Visual)

Red-Eyed Baby, Olympus Europe, Olympus Digital Camera, Springer & Jacoby  International , Olanda

Cropped Tourists, Olympus Europe, Olympus Digital Camera, Springer & Jacoby  International , Olanda

Distorted Dogs, Olympus Europe, Olympus Digital Camera, Springer & Jacoby  International , Olanda

Blurry Boy, Olympus Europe, Olympus Digital Camera, Springer & Jacoby  International, Olanda

17 Timp Liber (Entertainment & Leisure)

Golfers, Sony Playstation, Playstation 2, TBWA\London, Marea Britanie

Athletes, Sony Playstation, Playstation 2, TBWA\London, Marea Britanie

Traders, Sony Playstation, Playstation 2, TBWA\London, Marea Britanie

18 Publicatii & Media (Publications & Media)

Mother, L'Equipe, L'Equipe Newspaper, DDB Paris, Franta

Child, L'Equipe, L'Equipe Newspaper, DDB Paris, Franta

19 Banci, Investitii & Asigurari (Banking, Investment & Insurance)

Braille, Dexia, Axion Youth Banking, Duval Guillaume Brussels, Belgia

23 Identitate (Corporate Image)

Unstoppable, Adidas, Apparel, TBWA\Chiat\Day, SUA

Hello Tomorrow, Adidas, Footwear, TBWA\Chiat\Day, SUA

24 Siguranta & Sanatate Publica (Public Health & Safety)

Vibrators, Aides, Aids Awareness, TBWA\Paris, Franta

25 Campanii pentru Autoritati Publice (Public Awareness Messages )

Lost Money, Energy Policy And Planning Office, Energy Conservation, Saatchi & Saatchi Thailand, Tailanda

Mouse Trap, Energy Policy And Planning Office, Energy Conservation, Saatchi & Saatchi Thailand, Tailanda

Madam, Energy Policy And Planning Office , Energy Conservation, Saatchi & Saatchi Thailand, Tailanda

26 Campanii Sociale (Fundraising & Appeals)

Magic, Ponle Corazn, Mothers Of The Heart Campaign, Leo Burnett Del Peru, Peru

Ventriloquist, Nspcc, Child Protection Charity, Saatchi & Saatchi, Marea Britanie

27 Cea mai buna utilizare a Muzicii (Best Use Of Music)

Hello Tomorrow, Adidas, Footwear & Apparel, TBWA\Chiat\Day, SUA

Silver Lion Film Lions, Cannes 2005

01 Alimente, Sosuri, Condimente (Savoury Foods)

The Race, Charal, Beef, Leo Burnett Paris, Franta

Doggy, H.J Heinz, Ketchup, Leo Burnett, Marea Britanie

Mouse Trap, H.J Heinz, Ketchup, Leo Burnett, Marea Britanie

02 Dulciuri (Sweet Foods)

Fibre Cycle, Kellogg's, Frosted Mini Wheats, Lapiz, SUA

03 Bauturi Alcoolice (Alcoholic Drinks)

Carnival, Mahou, San Miguel Beer, Arnold Worldwide Spain, Spania

Diamond, Diageo, Smirnoff Red Vodka, JWT, Marea Britanie

04 Bauturi Nealcoolice (Alcoholic Drinks)

Car, K-Fee, Caffeine Drink, Jung Von Matt Germany, Germania

Golf, K-Fee, Caffeine Drink, Jung Von Matt Germany, Germania

Beach, K-Fee, Caffeine Drink, Jung Von Matt Germany, Germania

Mother's Day, Uni President (Thailand), Unif Green Tea, BBDO Bangkok , Tailanda

Pipes, Tango, Soft Drinks, Clemmow Hornby Inge, Marea Britanie

Velcro, Tango, Soft Drinks, Clemmow Hornby Inge, Marea Britanie

05 Articole gospodaresti ( Household)

Mano Japonesa, Energizer, Batteries, Grupo Gallegos, SUA

Wind, Reckitt Benckiser, Furniture Polish, JWT, Brazilia

07 Cosmetice si Produse Frumusete (Cosmetics & Beauty)

Residue, Axe, Deodorant/Body Spray, Bartle Bogle Hegarty, SUA

08 Articole Toaleta si Farmacie (Toiletries & OTC Pharmacy)

Stairs, Procter & Gamble, Pampers, Del Campo Nazca Saatchi & Saatchi, Argentina

09 Imbracaminte, Incaltaminte & Accesorii (Clothing, Footwear & Accessories)

Karl Lagerfeld for H&M, H&M, Karl Lagerfeld's Collection for H&M, Raf, Suedia

Midsummer, Levi's Europe, 501 Jeans With Anti-Fit, Bartle Bogle Hegarty, Marea Britanie

10 Diverse (Miscellaneous)

Prank Call, Bic, Permanent Marker, McCann Erickson Singapore, Singapore

Ping Pong, Showbound Naturals, Pet Food, Grey Worldwide, SUA

13  Electronice si Audio-Video (Home Electronics & Audio-Visual)

Shower, Virgin Mobile Usa, Mobile Phone, Fallon New York, SUA

Thing, Virgin Mobile Usa, Mobile Phone, Fallon New York, SUA

Call Waiting, Virgin Mobile Usa, Mobile Phone, Fallon New York, SUA

16 Calatorii, Transport & Turism (Travel, Transport & Tourism )

Love Story, Virgin Atlantic, Upper Class Suites, Net#Work BBDO, Africa de Sud

17 Timp Liber (Entertainment & Leisure)

Husky Girls, Ajinomoto , Ajinomoto Stadium, Dentsu, Japonia

18 Publicatii & Media (Publications & Media)

Parents' Day, Vh1, Satellite Tv Channel, La Comunidad, SUA

19 Banci, Investitii & Asigurari (Banking, Investment & Insurance)

Headman Villager Lee, Krungthai Bank, Banking, Euro RSCG Flagship, Tailanda

21 Servicii Publice Comerciale (Commercial Public Services)

Van, Proximus, Mobile Network, LG&F, Belgia

Bear, Proximus, Mobile Network, LG&F, Belgia

23 Identitate (Corporate Image)

Gimme The Ball, Adidas International, Sportswear, 180 Amsterdam, Olanda

Improvisation, Adidas, Sportswear, RSA Usa, SUA

Tennis Instructor, Nike, Nike, Gorgeous Enterprises, Marea Britanie

Made To Perfection, Adidas, Footwear, TBWA\Chiat\Day, SUA

24 Siguranta & Sanatate Publica (Public Health & Safety)

Voice, American Legacy  Foundation, Anti-Smoking, Arnold Worldwide, SUA

Marie, Inpes, Passive Smoking Awareness, FCB Paris, Franta

Lucky, DFT, Road Safety, Abbott Mead Vickers.BBDO, Marea Britanie

25 Awareness Public (Public Awareness Messages )

Bunso, United Nations Children's Fund (Unicef) / Consuelo Foundation , Juvenile Justice Law Reform , BBDO Guerrero Ortega, Filipine

26 Campanii Sociale (Fundraising & Appeals)

Barcode Cage, International Fund for Animal Welfare, Animal Welfare, Springer & Jacoby Werbung, Germania

Kitchen, Organ Transplants Association, Organ Donation Appeal , DDB Brasil, Brazilia

Bronze Lion - Film Lions, Cannes 2005

01 Alimente Picante (Savoury Foods)

The Blob, Unilever Best Foods, Marmite, The Sweet Shop, Noua Zeelanda

Unaustralian, Meat And Livestock Australia, Lamb , Bmf Advertising, Australia

Diamond, Le Barran, Chicken, DDB Paris, Franta

02 Dulciuri (Sweet Foods)

Cherubs, Masterfoods, Skittles Gum, TBWA\London, Marea Britanie

Eric, Masterfoods, Skittles Candy, TBWA\Chiat\Day, SUA

Sheepboys, Masterfoods, Smoothie Mix Skittles Candy, TBWA\Chiat\Day, SUA

Breeze, Diageo, Gordon's Gin, Bartle Bogle Hegarty, Marea Britanie

Pilot, Interbrew, Stella Artois Beer, Lowe London, Marea Britanie

Rivalries, Coca-Cola, Coca-Cola, Santo Buenos Aires, Argentina

Hallway, Pepsico, Mountain Dew Soft Drink, BBDO New York, SUA

Helicopter, Pepsico, Mountain Dew Soft Drink, BBDO New York, SUA

Parade, Coca-Cola, Coca-Cola, SRA Rushmore, Spania

05 Articole gospodaresti ( Household)

Pool, The Clorox Company, Gladd Press N' Seal,  DDB San Fransisco,  SUA

07 Cosmetice si Produse Frumusete (Cosmetics & Beauty)

Evidence, Axe, Shower Gel, Bartle Bogle Hegarty, SUA

Shirts, Lever, Axe Body Spray, Vegaolmosponce, Argentina

No, Lever, Axe Body Spray, Vegaolmosponce, Argentina

Jeremiah, Lever, Axe Body Spray, Vegaolmosponce, Argentina

08 Articole Toaleta si Farmacie (Toiletries & OTC Pharmacy)

Date, S&Sons Trading, Scotch Essence of Chicken, Y&R Thailand, Tailanda

09 Imbracaminte, Incaltaminte & Accesorii (Clothing, Footwear & Accessories)

Spider, Grosby, Comfort Shoes, Whybin TBWA, Australia

Underwear, Alpargatas, Rainha Trainers, F/Nazca Saatchi & Saatchi, Brazilia

10 Diverse (Miscellaneous)

Scratches, Masterfoods Brasil Alimentos, Whiskas Cat Food, AlmapBBDO, Brazilia

11 Masini (Cars)

Watering Can, Mercedes-Benz, Clk-Class, Springer & Jacoby Werbung, Germania

Policemen, Volskswagen Mexico, Golf GTI, DDB Mexic, Mexic

Kids On Steps, Volkswagen, VW Golf DSG, DDB Germany, Germania

Dog, Adam Opel, Astra Car, McCann Erickson BCA, Germania

Carbot, Citroen, Citroen C4, Euro RSCG London, Marea Britanie

Bait, Toyota, Toyota Vios, Saatchi & Saatchi, Malaiezia

School, Volkswagen, VW Touareg, DDB London, Marea Britanie

Singin' In The Rain, Volkswagen, Golf GTI, DDB London, Marea Britanie

12 Other Vehicles, Auto Products & Services

Clone, Volkswagen, Vw Parts, AlmapBBDO, Brazilia

13  Electronice si Audio-Video (Home Electronics & Audio-Visual)

Squished Locker Room, Thomson/RCA, RCA DLP TV, Publicis, SUA

Squished Concert, Thompson/RCA, RCA DLP TV, Publicis, SUA

Tokyo, Sagem, Myx5-2, Publicis Conseil, Franta

14 Magazine (Retail Stores)

Mosquito Killer, Hornbach, Home Improvement Superstores, Heimat, Germania

Paving Stones, Hornbach, Home Improvement Superstores, Heimat, Germania

Power Drill, Hornbach, Home Improvement Superstores, Heimat, Germania

Silicate Paint, Hornbach, Home Improvement Superstores, Heimat, Germania

Taxi, Tower Records Japan , Record Store, Dentsu, Japonia

Stay Longer, Fakta, Supermarket, Uncle Grey, Danemarca

Moving Goods, Fakta, Supermarket, Uncle Grey, Danemarca

Student, Coco De Mer, Erotic Boutique, Saatchi & Saatchi, Marea Britanie

16 Calatorii, Transport & Turism (Travel, Transport & Tourism )

Tanning?, Color Line, Ferry Company, Try Advertising Agency, Norway

No More Tanning?, Color Line, Ferry Company, Try Advertising Agency, Norway

The Noses, Holiday Inn, Holiday Inn, Fallon Minneapolis, SUA

17 Timp Liber (Entertainment & Leisure)

Nadia, Adidas International, Olympics 2004, 180 Amsterdam, Olanda

Jesse, Adidas International, Olympics 2004, 180 Amsterdam, Olanda

Haile, Adidas International, Olympics 2004, 180 Amsterdam, Olanda

Member #1, Club Atletico De Madrid, Football Club, Sra Rushmore, Spania

18 Publicatii & Media (Publications & Media)

Uncle Matt Dies, Espn, Espn Shorts, Headquarters, SUA

Decision Time, Espn, Espn Shorts, Headquarters, SUA

Mysterious Breakdown, Espn, Espn Shorts, Headquarters, SUA

The Final, Espn, Espn Shorts, Headquarters, SUA

Hindenburg, A&E International, The History Channel, Ground Zero, SUA

Berlin, A&E International, The History Channel, Ground Zero, SUA

Normandy, A&E International, The History Channel, Ground Zero, SUA

19 Banci, Investitii & Asigurari (Banking, Investment & Insurance)

Surprise Dinner, Ameriquest Mortgage, Mortgages, DDB Los Angeles, SUA

Parking Meter, Ameriquest Mortgage, Mortgages, DDB Los Angeles, SUA

Mother-In-Law, Ameriquest Mortgage, Mortgages, DDB Los Angeles, SUA

21 Servicii Publice Comerciale (Commercial Public Services)

Boardroom, Science World, Science World, Rethink, Canada

Gandhi, Telecom Italia, Telecommunication Devices, Y&R Italia, Italia

Dance Party, Nextel, Telecommunications, TBWA\Chiat\Day, SUA

Sean Astin, Orange, Mobile Network, Mother, Marea Britanie

Verne Troyer, Orange, Mobile Network, Mother, Marea Britanie

Patrick Swayze, Orange, Mobile Network, Mother, Marea Britanie

22 Furnizori Internet (Internet Service Providers )

Foot, Cegetel, ADSL Internet, Scher Lafarge, Franta

Chase, Cegetel, ADSL Internet, Scher Lafarge, Franta

Western, Cegetel, ADSL Internet, Scher Lafarge, Franta

23 Identitate (Corporate Image)

Carry, Adidas, Footwear, TBWA\Chiat\Day, SUA

Scary House, Nike, Nike Footwear, Partizan, SUA

24 Siguranta & Sanatate Publica (Public Health & Safety)

Reverse, Forum Crisalide, Bulimia Prevention, Leo Burnett Italia, Italia

25 Autoritati Publice (Public Awareness Messages)

Hugging, Als Society of Canada, Als Awareness, BBDO Canada, Canada

Fat Boys, American Legacy Foundation , Anti-Smoking, Crispin Porter + Bogusky, SUA

Gumballs, American Legacy Foundation , Anti-Smoking, Crispin Porter + Bogusky, SUA

Decal Conscious, American Legacy Foundation , Anti-Smoking, Crispin Porter + Bogusky, SUA

26 Campanii Sociale (Fundraising & Appeals)

We Gave Blood, Australian Red Cross Blood Service, Blood Donation Appeal, BMF Advertising, Australia


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