15 premii pentru design de ambalaj romanesc la Pentawards. Exclusiv adplayers.
adplayers Iulian Toma
Romania nu a mai obtinut in 2016 niciun premiu la cunoscuta intrecere a designului de ambalaj Pentawards. Poate ca vremurile nu mai permit investitii pentru inscrierea de proiecte in competitii specializate de design. Sau poate ca biletul pana la Shanghai a fost prea scump pentru companiile romanesti, insa nici macar singura care mai are un birou deschis in vecinatate nu si-a pus problema participarii. De ce oare?
Intr-o piata emergenta, unde decizia de selectie a agentiilor si furnizorilor de servicii de marketing si comunicare se face uneori dupa ureche sau dupa criterii doar de responsabilii de marketing stiute, este greu de aflat daca selectia consultantilor pe lista potentialilor furnizori de servicii mai depinde de expertiza, portofoloiul de clienti sau premiile obtinute in competitii internationale.
Recunoasterea valorii consultantilor de brand romani la ultimele editii ale competiei de design de ambalaj Pentawards este insa una evidenta. Designerii de ambalaj si consultantii de brand romani au adus premii frumoase in tara in ultimii sapte ani. Fie ca vorbim de Ampro Design(2015, 2014, 2013, 2012, 2012), Insus (2015), Remark Studio(2014, 2013), Brandient (2014, 2010) sau Grapefruit (2011, 2009), adplayers va prezinta mai jos 15 premii ale companiilor de design si consultanta de brand din Romania care au adus in tara mult ravnitele trofee Pentawards.
1.
SILVER PENTAWARD 2015 – BODY – AMPRO DESIGN CONSULTANTS
Silver Pentaward 2015
Body - Health care
Brand: Dr Hart
Entrant: Ampro Design Consultants
Creative Partner: Irinel Ionescu
Client Service Director: Mihaela Dumitrescu
Senior Account Executive: Alexandru Patru
Senior Designer: Lehel Mor Mako
Junior Designers: Viorica Pintilie, Raluca Popan
TP & Prepress Specialist: Adrian Garganciuc
Country: ROMANIA
2
BRONZE PENTAWARD 2015 – CONCEPT – INSUS
Bronze Pentaward 2015
Concept - Luxury
Brand: Filon
Entrant: Insus
Design: Andrei Nedea
Country: ROMANIA
3
GOLD PENTAWARD 2014 – CONCEPT – REMARK STUDIO SRL
Gold Pentaward 2014
Concept - Beverages
Concept name: Volksbier
Entrant: Remark Studio SRL
Country: ROMANIA
4
SILVER PENTAWARD 2014 – FOOD – BRANDIENT
Silver Pentaward 2014
Food - Savoury snacks
Brand: Ubernuts
Entrant: Brandient
Country: ROMANIA
5
BRONZE PENTAWARD 2014 – FOOD – AMPRO
Bronze Pentaward 2014
Food - Fruits and vegetables
Brand: Edna
Entrant: Ampro
Country: ROMANIA
6
BRONZE PENTAWARD 2013 – CONCEPT – REMARK STUDIO SRL
Bronze Pentaward 2013
Concept category: Beverages
Concept Name: Rise & Shine
Design: Remark Studio srl
Country: ROMANIA
7
BRONZE PENTAWARD 2013 – CONCEPT – AMPRO DESIGN CONSULTANTS
Bronze Pentaward 2013
Concept category: Other markets
Concept Name: 981 for hot emergency
Design: AMPRO DESIGN CONSULTANTS
Country: ROMANIA
8
GOLD PENTAWARD 2012 – BEVERAGES – AMPRO DESIGN CONSULTANTS
Gold Pentaward 2012
Beverages - Self promotion
Brand: AMPRO
Entrant: Ampro Design Consultants
Country: ROMANIA
9
SILVER PENTAWARD 2012 – FOOD – AMPRO DESIGN CONSULTANTS
Silver Pentaward 2012
Food - Pastry, biscuits, ice-cream, desserts, sugar
Brand: Morarita - The milling woman
Entrant: Ampro Design Consultants
Country: ROMANIA
10
SILVER PENTAWARD 2012 – CONCEPT – AMPRO DESIGN CONSULTANTS
Silver Pentaward 2012
Concept category: Food
Concept name: The Flour Modellino
Entrant: Ampro Design Consultants
Country: ROMANIA
11
SILVER PENTAWARD 2011 – BEVERAGES – AMPRO DESIGN CONSULTANTS
Silver Pentaward 2011
Beverages
Self promotion
Brand: Design Business Bottle – Wine
Entrant: Ampro Design Consultants
Country: ROMANIA
12
SILVER PENTAWARD 2011 – BODY – GRAPEFRUIT
Silver Pentaward 2011
Body
Health care
Brand: Labormed
Entrant: Grapefruit
Country: ROMANIA
13
SILVER PENTAWARD 2010 – BEVERAGES – AMPRO DESIGN
Silver Pentaward 2010
Beverages
Self promotion
Brand: Ampro – The package design bottle
Entrant: Ampro Design
Country: ROMANIA
14
BRONZE PENTAWARD 2010 – BEVERAGES – BRANDIENT
Bronze Pentaward 2010
Beverages
Soft drinks, juices
Brand: Cuculand
Entrant: Brandient
Country: ROMANIA
15
SILVER PENTAWARD 2009 – BEVERAGES – GRAPEFRUIT
Silver Pentaward 2009
Beverages - Coffee & tea (dry)
Brand: Language of the Leaf
Entrant: Grapefruit
Country: ROMANIA
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