Road Safety Campaign - The Couple
Print, 2007, Septembrie
The Couple

In today’s world everyone wants to be everything for everyone. Yet, take a closer look and you’ll realize the best brands are not for everyone. They realized great marketing means that sometimes you have to sacrifice. That’s also valid for us: we know we cannot work with all the clients in the world. Nor can we hire anyone who doesn’t have an unending enthusiasm for innovation and digital advertising, or for our work – although we are terribly flattered when invited to pitches or assaulted with job applications from all over the world. That’s why we took the hard way and...

Title:
Titlu
The Couple
Product:
Produs
Road Safety Campaign
Media Type:
Tip Media
Print
Year, Month of first appearance:
prima aparitie: an, luna
2007, Septembrie
Agency:
Agentie
McCann Bucharest
Advertiser:
Anuntator
Politia Romana
Category:
Categorie
Public Awareness Messages
Account Director:
Director de Cont
Andreea Sandu (Group Account Director), Irina Trifu (Account Manager), Alex Rosca (Senior Account Executive)
Director de Creatie:
Creative Director
Adrian Botan & Alexandru Dumitrescu
Art Director:
Director Artistic
Andrei Tripsa (Group Creative Director), Catalin Paduretu (Art Director)
Copywriter:
Textier
Constantin Milu
Production Director:
Director de productie
Ilinca Nanoveanu (A/V Producer)
Illustrator:
Ilustrator
Gabriel Hirit